Along with many of the commenters on the linked post, I’d hardly call it a “long lost formula”, but the idea of using real, concrete, research to decide what to make and who will buy it has merit worth remembering. It’s common enough for the market research to start once a product exists, but if the product is fundamentally flawed, or has nobody wiling to pay for it, then it is probably too late.


For years Frank Carver has been paying attention to the strange world of convergent technology. During that time he has discussed and researched broad subject areas, come to some surprising conclusions, produced and distributed digital media, scattered ideas and opinions like sparks from a firework, and above all consulted for businesses both large and small to help develop and deploy successful systems, services, and products in this highly complex arena.

