Wil Shipley, founder of The Omni Group and apparently pretty well-known entrepreneur in the Apple ecosystem put together a presentation for the Apple WWDC conference giving his views on why it is better to develop and sell software for Apple systems.
This is an interesting take on how to choose deployment platforms, and even just reading the slides conveys some of his enthusiasm. I imagine the actual event was very compelling.
I have two main reservations, though. The first is that the idea of developing for specific platforms seems a bit old fashioned in these days of ubiquitous web and mobile convergence, and the second is that the same logic could largely apply to any niche market which has not yet been swamped with free or low-cost options.
For years Frank Carver has been paying attention to the strange world of convergent technology. During that time he has discussed and researched broad subject areas, come to some surprising conclusions, produced and distributed digital media, scattered ideas and opinions like sparks from a firework, and above all consulted for businesses both large and small to help develop and deploy successful systems, services, and products in this highly complex arena.
